To better understand how your site is performing we need to know how to improve your search engine rankings and at the same time, grow your Internet business. A professional website evaluation and web site traffic analysis is where we start.
A professional website evaluation and web site traffic analysis consists of the following services we will provide:
Discuss and review your current Internet marketing strategies; so we can determine whether or not your website is meeting it's highest ROI.
Calculate the success of your online marketing campaigns; this will help us gain insight to your customers behaviors.
Should your website meet our criteria;
I will sit down with you and review all our findings to provide you with recommendations and analytical reports to support our strategy:
Website Current Ranking – How to improve ranking in Google, MSN & Yahoo!.
Competitors Web Site Analysis – What are your competitors rankings and strategies.
Web Page Optimization – Strategy to achieve optimum results for every website page.
Directories, Linking and Keyword Strategies: Our analysis to obtain higher search ranking and increase traffic to your site – by using keywords and links on targeted industry websites that are relative to your products/services.
Affiliate/ Pay Per Click Programs – Analysis of which affiliate programs might help your web site generate additional revenue and add more value or services for your visitors.
Social Marketing Analysis; Strategies for a successful Social Marketing campaign
Strategic Internet Marketing Plan: We will help you develop an overall marketing strategy for your company to achieve your business goals.
o We will develop a timeline and budget for your marketing campaign.
o Recommend the best marketing activities that will increase your overall ranking in the search engines.
o Analyze detailed tracking data, to ensure that your unique marketing strategy is working.
o Develop a cohesive, long term and sustainable strategy.
Marketing Analysis: We will review your current marketing campaign and see what is effective and what has not been effective.
Your Internet Marketing Consultant will ask you detailed questions about your internet marketing expectations and goals, to help us determine what needs to be done to take your web site to the first page of the major search engines.
Marketing Plan: After the internet marketing plan is complete, we will create a marketing campaign to help you bring your web site to the top of your market.